Comments for 40Brown

Comment on Glenn Close sets back Disability Rights 50 Years by wendy

wendy — Fri, 30 Oct 2009 04:28:27 +0000

Very interesting. Good contrast of videos. I would definitely choose the Scottish video as doing a better campaign PSA. I think that the celebrity factor for the USA goes too far to the point that as long as we have a celebrity then the campaign should be great no matter what. But that is not always the case and most people would not be as intelligent as you were in catching those details but rather would just think wow Glenn Close has a bipolar sister and not even acknowledge that the campaign was about eliminating the stigma of mental illness. I might have even fallen victim had I not had this great analysis and the Scottish campaign video to compare it to. Can’t wait for part duex of the story!

P.S. Have you seen the documentary “Poliwood”. Just saw an article about it and seems like it would tie quite well into this story not about mental health but about the use of celebrity endorsements and how the celebrity’s really feel about the causes and campaigns they support. Seemed very interesting and something I want to check out!

Comment on Can social marketing reduce stigma? by Glenn Close sets back Disability Rights 50 Years « 40Brown

Glenn Close sets back Disability Rights 50 Years « 40Brown — Thu, 29 Oct 2009 15:10:14 +0000

[...] that with a stigma reduction campaign I reviewed just a few days ago from Scotland, whose tagline is “See Me” (as in, not my diagnosis). In this campaign, [...]

Comment on What now? by familyforrest

familyforrest — Mon, 31 Aug 2009 16:58:41 +0000

oooh that sounds like so much fun!!! i’m gonna have to go check out this new found mit world! curious and exciting!! have fun and looking forward to your future posts!!

Comment on Got Water? by Colin Toogood

Colin Toogood — Tue, 28 Jul 2009 15:40:37 +0000

I’m very glad that people are interested!

Comment on Got Water? by familyforrest

familyforrest — Tue, 28 Jul 2009 14:26:26 +0000

That is really interesting. Thanks for bringing this article more to light and it’s great to have a friend that can give you an update and answer some of the very insightful questions. Definitely not what I at first thought the article was going to present. Thanks!

Comment on Got Water? by 40brown

40brown — Mon, 27 Jul 2009 12:17:07 +0000

Thanks, Colin, for the update! Its great to know that so many services were paid for or donated! Its a great idea for such an important cause!

Comment on Got Water? by Colin Toogood

Colin Toogood — Mon, 27 Jul 2009 09:54:55 +0000

hello,

the return on investment for the B’eauPal publicity stunt was excellent thanks!
The financial investment was tiny. The Yes Men’s publicity team paid for the cost of the bottles (100 bottles made) and the design agency contributed their time free of charge. Everything else was done with the help of volunteers.
We had some good coverage in the printed press and have been extremely well reported online.
It made little difference whether the Dow executives were there or not as the vacated offices made a good, but different story.
Of course we don’t expect a stunt like this to change Dow’s position re Bhopal but we do hope that we’re raising awareness with a new generation of potential supporters.

Comment on AARP catches the youth, hope train by Avertedd

Avertedd — Tue, 26 May 2009 07:42:25 +0000

Интересно даже для бухгалтера ))))

Comment on Public access and grassroots video by Enquicign

Enquicign — Sun, 24 May 2009 22:54:04 +0000

Сам он говорит что-то близкое к ЛабутАн. здесь видел ет gamebulletin.ru

Comment on AARP catches the youth, hope train by Cederash

Cederash — Sat, 23 May 2009 21:22:30 +0000

За такие посты надо награды давать, на полном серьезе!